Digital connection in the age of COVID-19
In the changing landscape of community connection, we at Ecotrend Ecologics wanted to find further ways to connect our valued customer base with our partnered brands this fall, given that we would not be able to participate in the usual trade show experience this year.
Our team developed the idea of the Community Engagement Symposium: a series of short, educational presentations hosted by brand representatives for our accounts to attend. In September 2020 we successfully hosted a month of online sessions taking place two to three times weekly, featuring our retail brands. We were very happy with the enthusiastic response, and proud to be able to provide an opportunity for our community to come together.
Throughout November, we will be hosting our Professional Engagement Symposium. This event, similar to our retail version, will offer longer presentations from some of our professional lines aimed at our professional audience such as pharmacy accounts and naturopathic doctors and other healthcare providers.
Although we, like everyone, are experiencing the challenges of COVID-19’s effects, we are very grateful and happy to be part of the wonderful community of Canadian businesses who care about natural health and wellness and ethical products. We look forward to connecting with the attendees for our Professional Engagement Symposium in November! If you would like to join us, please contact your local Ecotrend sales representative to register.